Made in America!
As a design engineer, I often times help with quoting and provide technical feedback. Being a part of a small-medium company affords me the priviledge of knowing the reasons why a quote went south. You probably aren’t surprised by the most common reason, “Our bid went to a company in China.”
We are a manufacturing company. Our products range from small store fixtures up to military/government projects. We’re versatile. But it saddens me that we were THE greatest manufacturing nation in the world at one time. Now, we’re but a consumer to the world’s businesses.
While driving to work this morning, I was listening to a radio station about a local Chevrolet dealership. They were using the same old slogan, “Buy American.” As if that meant anything to those who know the truth. So I did some research.
Chevrolet, Ford, Dodge; all resonate with a time where the muscle cars like Camaro and Mustang were made right here in the good ol’ USofA. We were proud. And so we should be. Then corporations got greedy. “How do we save a buck?”
Honda and Toyota, Japanese car makers, are surprisingly the “most American.” The Honda Accord and Toyota Camry both tout 80%. 80% of these vehicles are made right here in our back yard by American labor. Each Toyota Camry puts 6,000 American laborers to work. Chevrolet… only 35%. That number is rising, however. Apparently they’ve seen that backlash from their fanbase.
I will say this. Although Honda and Toyota are more American than our own American companies, Ford has made great strides with the 2011 Ford Escape; with 85% made in America. That’s good news. This is one trend I’d like to see continue.
Made in America. I like the sound of that. We used to be a proud nation. And we still can be. “Buying American” is not that simple; but you can do your part by being aware of what you consume. And you’ll be glad to know that your government is helping you with that decision. On the window of all new cars is a new sticker showing what percentage that vehicle was made here in America. Additionally, you can see which other countries contributed as well.
So be aware. Make smart decisions. And for god’s sake, stop taking granddad’s word for it that Chevrolet is the most American vehicle. I would love to someday be able to say that again, but that day is not yet here. Let’s hope others follow in the footsteps of Honda, Toyota and now Ford.